If you've been reading my blog, you know that I try to make it as graphically pleasing and easy-to-read as possible. However, in the interest of getting this information out, I have foregone the imagery so that the words of the consumer and my words can create the images in your own mind. My apologies for the length of the post, but I really felt the need to share this with all of you. If you give me the benefit of the doubt this time and read it all the way through, I think that you'll see what I mean.
If you haven't yet read Is Your Word Your Bond?, please do so before reading on so that you have the frame of reference.
THE CONSUMER'S RESPONSE
"I can understand you being upset, disappointed, whatever. It was not the right way for that client/ customer to handle a business transaction. It is though, entirely possible that this guy just did not know how to tell you in person he didn't want to work with you; so he put you off for a week while he made other arrangements.
It does sometimes go the other way, though. I had 2 agents preview my home months before putting it on market. When I was ready to list, I invited both of those agents and one additional agent for a listing presentation. All three agents knew I was interviewing others. After making my choice, I called the two I did not choose to tell them personally that they did not get the listing. I thought this was courteous, especially for the one who had visited twice. Unfortunately, even after two attempts each, I had to leave messages for both of them because they were unavailable. After treating me soooo sweetly and giving me so much of her time while she was trying to get my business, I sort of expected a callback from the one agent. Maybe to ask what tipped the business toward the other agent, maybe to keep her options open in case my listing expired, or maybe to work as a BA. I don't know why she did not call. Did I make her angry by not listing with her, did she see no profit in calling, did she have nothing more to say to me? Maybe she doesn't know how to receive disappointing news."
MY REPLY TO THE CONSUMER'S RESPONSE
Dear Consumer,
Since your name is not indicated on your comments, I have no choice but to address you in this manner. Please accept my apologies for the impersonal nature of this greeting.
I'd like to take you on a tour of my world, which is the same as other REALTORS (as you can tell by reading the responses to my blog) so that maybe I can shed some light on what we go through everyday in a way that you may not relate to because you are not in the profession.
Many people (consumers, clients) treat us as if we were salaried employees of the company that we are affiliated with. This is not at all the case. I personally am associated with RE/MAX, but I am not an employee of the company. As an independent contractor, I receive no salary and no benefits. Because I chose to be a RE/MAX agent for their entrepreneurial spirit, I also am responsible for having my own signs printed up, my own marketing expenses, desk fees, office supplies, and everything that many people take for granted as an employee of a company.
You see, I, like all of my fellow REALTORS®, am a business owner, a small business owner. As is the case with many small business owners, we are providing a service before we actually get paid. In my area, the average time on market is roughly 90-120 days (this statistic varies from area to area as does the process to bring a deal to closing). For the sake of this discussion, let's say that a home is on the market for 90 days, during which all advertising and marketing expenses came directly out of my pocket, and the seller has invested nothing but a commitment and the inconvenience of selling a home.
Once the home has received, and accepted an offer, then the process begins to get them to the closing table. The buyer will immediately schedule a home inspection, which I attend as part of my service to the homeowners that I represent. This can take as long as three hours. Upon completion of the home inspection, the sellers' attorney will send out a contract of sale to the buyers' attorney. The attorneys will negotiate all of the terms until both parties are in agreement. This process can take as short as a week, and up to a month depending on the scope of the deal. During this process of negotiation, often times the sellers and the buyers become very anxious, and call us on a daily basis to check the status of the deal.
Once the contracts are signed, the buyer then has to apply for a mortgage (in most cases). The mortgage commitment, and the ability to close can be as fast as 30 days, and as long as 60 days (in some cases). During the mortgage process, a title search must be performed, and title insurance is taken out to ensure that the buyer receives a good, clean title to the property. Suffice it to say that this is a somewhat lengthy process, but I won't bore you with the details.
A contract of sale will have what's called an on-or-about closing date, which will give both parties 30 days from that date to schedule a closing. This can be delayed by either party for the full 30 days without consequence or explanation. Even if both parties are ready, willing and able to close, they also must align the closing to the schedule of the sellers' attorney, the buyers' attorney and the bank attorney (when a mortgage is being taken out). This process varies from locality to locality, but on Long Island, this is the way that it is done.
Most of us have handled calls from the buyers and sellers that range from very nervous to very anxious to very angry about the closing taking too long to be set up by the attorneys. We bare the brunt of these outbursts because we are on the front line, even though we are powerless to compel any of the attorneys to rearrange their schedules to accommodate a nervous, anxious or angry client. Under no circumstance would a REALTOR® ever want to delay a closing, since this is when our paycheck finally arrives (usually about 6 months after we started spending our own money to market a home).
From the signing of the listing up until the day of the closing, we are not reimbursed for our expenses, nor are we compensated for the many hours spent bringing a deal to fruition. By the time we actually receive our check, which by the way is not actually at the closing unless you are the broker, we have certainly earned our money. Maybe, as REALTORS®, we need to work on getting this message out to the public in a more effective manner, so that buyers and sellers would realize the true value that we bring to the table.
We are fortunate to be in this profession, even in times when the market is considered bad, because we are doing what we love to do. We are in the unfortunate position of having a negative image in the eyes of the consumer according to the most recent Harris poll. Further adding insult to injury is the fact that many homeowners believe that we stick a sign in the ground, place some ads, put the home on the multiple listing service and sit around waiting to cash a check. As I've clearly demonstrated, this is certainly not the case, although it's clear that the public doesn't realize this by the amount of For Sale By Owner signs that litter every neighborhood.
I fully expect to compete with other agents to list homes. In fact, I welcome it, because I know the type of service that I provide for my clients. What I don't expect, is to be directly lied to by a homeowner that just doesn't have the guts to tell me that I didn't get the job. After all, a listing appointment is nothing more than a job interview. If you went on a job interview, and didn't get the job, wouldn't you expect to at least be notified? We get no such respect. In fact, often times, as was the case in this scenario, we get notified by seeing the listing pop up on our computer screen as a listing with a competing agent.
In closing, you handled your situation in the manner that we all would expect. The agents that you didn't choose should have absolutely called you back to find out why you chose the person that you did, and to see what they can do better the next time. I've already tried calling when I saw the listing come up, but the seller didn't answer the phone. I'll keep trying until I reach him because I want an answer. I take that back. I deserve an answer.
The part that made me angry was that I told him of my plans to preview all of the competitor's homes while he was supposedly going to be on vacation. Maybe he is, and maybe his isn't on vacation. I have no reason to take him at his word since he blatantly lied to my face once before. My time is very valuable to me, as is the money that I have to spend on my expenses (specifically the gas to be used to preview these homes). The time that I was going to spend doing research for him could have been used for working with other clients or staying home and playing with my kids. He placed no value on me as a professional, and gave me no personal courtesy. I don't treat people that way, and I don't expect to be treated that way. He handled this situation very poorly. His reasons for doing so are really not of any significance to me, because I do not value him as a person.
If you'd like to respond to this comment, please feel free to do so. If you'd like to contact me directly to discuss this response, I would welcome the opportunity. I am a real estate professional, and it is my pleasure to help consumers like you understand just what we go through. You can reach me at 631-357-2036 or via e-mail at Adam@AdamWaldman.com. Thank you.
Please feel free to share your thoughts and comments on how this response was handled. Thank you all.
About The Author Adam Waldman is a Long Island REALTOR that specializes in helping Long Islanders to relocate to various parts of the country. The relocation process is one that should be done with the utmost care and you should only work with a professional that you can trust with not only your real estate needs, but also with helping you to choose which community best suits your overall needs. Adam has built a team of professionals to help you with all of your relocation needs and offers a special relocation program to the sellers that he represents that are moving off of Long Island.
To find out how Adam Waldman can help you, please check out www.TheLIReloGuy.com, or contact him directly.
Adam Waldman, LBA, e-PRO, SRES, RE/MAX Best, Long Island, NY, 631-357-2036, adam@AdamWaldman.com.